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DIRECT MARKETING

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CheekyZ Solutions can work on your media collateral including catalogues, postcards, statement inserts, cards, mail, magazines, door hangers and all of your direct marketing communications needs.

We understand direct marketing and its sub-discipline of marketing and that there are two main definitional characteristics which distinguish it from other types of marketing.

  • The first is that it attempts to send its messages directly to consumers, without the use of intervening media. This involves commercial communication (direct mail, e-mail, and telemarketing) with consumers or businesses, usually unsolicited.
  • The second characteristic is that it is focused on driving purchases that can be attributed to a specific "call-to-action". This aspect of direct marketing involves an emphasis on trackable, measurable responses from consumers.

Get us involved in your next campaign or let us assist in launching your very first. Either way, we understand the vehicles; we’ll listen to your message and incorporate the two.

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